Alternatives
The best Later alternatives
Later is built for planning Instagram and TikTok visually. It stopped posting to X in 2025, takes YouTube Shorts only, and charges per social set. If you want one upload on every platform, Superbridger does that from €19 a month. Here's how the alternatives stack up.
By the Superbridger team ·
The short answer
Switch to Superbridger and one upload goes to Instagram, Facebook, YouTube, TikTok, LinkedIn and X, X and long YouTube videos included, for €19 a month instead of Later's $25 per social set. Every video is checked before it goes out, it works from Claude and ChatGPT, and your data stays in the EU. Also compared: Metricool, Buffer, Planoly and Publer.
5 alternatives at a glance
| Tool | Best for | Platforms | From | Free plan or trial | Posting from AI apps | Where data is kept |
|---|---|---|---|---|---|---|
| Superbridger | Posting one video to all 6 big platforms, checked before it goes out, for creators, small businesses and agencies | 6 | €19 a month | 7-day free trial, no card | Yes: publishes now or later, takes video from your computer, the chat or a link, previews each platform first | EU: Frankfurt, Germany |
| Metricool | Analytics and reports across many brands, with data in the EU | 10 | €20 a month | Free plan: 1 brand, 20 posts a month, without LinkedIn or X | Yes: Free plan included; in Claude's directory and as a ChatGPT app | EU servers |
| Buffer | A simple posting queue, and a free plan for up to 3 channels | 12 | $6 a month per channel | Free plan: 3 channels, 10 scheduled posts each; 14-day trial of the paid plans | Yes: on every plan, Free included | USA, under the EU–US Data Privacy Framework |
| Planoly | Instagram-first creators who plan their grid and sell from their bio | 7 | $16 a month | A free plan in its phone app: 10 uploads a month; 14-day trial with payment details | Yes: drafts and schedules; listed in Claude's directory | USA |
| Publer | Teams on a budget who post to many networks, X included | 13 | $5 a month per account | Free plan: 3 accounts (not X), 10 scheduled posts each; trial with a card | Yes, on Business: drafts and schedules; reads analytics | EU: Frankfurt, Germany |
| Latercompared | Instagram- and TikTok-first brands that plan visually and don't need X | 8 | $25 a month | A free plan with limited scheduling; 14-day trial | No MCP server found | USA |
As shown on each tool's own site on 18 October 2026: the lowest paid plan, billed monthly, before tax, in the tool's own currency. Superbridger's prices exclude VAT.
Where Later falls short
No X since August 2025
Later ended its support for X on 28 August 2025; new X connections stopped a month before. Posts to X need another tool.
YouTube Shorts only
Later's help centre says long-form YouTube videos aren't supported: it posts Shorts.
Priced per social set, with a post limit
Starter is $25 a month billed monthly ($18.75 billed yearly) for one social set (one profile per platform), 1 user and 30 posts per profile a month.
No video on LinkedIn profiles
Video and multi-photo posts can be scheduled to LinkedIn Pages, but not to personal profiles.
1. Superbridger
Why switch from Later to Superbridger
- €19 a month for one brand on all 6 platforms, instead of $25 per social set
- X included, with X credits in every plan
- YouTube Shorts and long videos, each with its own title, description and tags
- Video and up to 20 photos on your LinkedIn profile
- Every video checked for every platform before it goes out; a hiccup retried on its own; an email when something needs you
- Post, schedule and check from Claude, ChatGPT and other AI apps
- Your data in the EU, with a Dutch company behind it
- Price
- From €19 a month for 1 brand, 6 social accounts and 60 posts, each to every platform at once; €39 for 3 brands and a team. Excl. VAT
- Platforms
- 6: Instagram, Facebook, YouTube, TikTok, LinkedIn and X
- Free plan or trial
- 7-day free trial, no card
- Posting from AI apps
- Yes: publishes now or later, takes video from your computer, the chat or a link, previews each platform first
- Where data is kept
- EU: Frankfurt, Germany
- Who makes it
- Peech Works, the Netherlands
Why post with Superbridger
One upload instead of six. Nothing that fails halfway. Your AI doing the posting. Every brand kept apart. And one price for all 6 platforms.
Your time back
Six uploads become one
One video a day to 6 platforms is 180 uploads a month by hand, in 6 apps with 6 sets of rules. With Superbridger it's 30. Each platform still gets its own format, and its own text where it's worth it.
See how it worksPeace of mind
It doesn't fail halfway
No more finding out at night that your video went live on four platforms and was refused by the fifth. Every video is checked against each platform's rules before anything goes out, a platform's hiccup is retried on its own, and you get an email only when something needs you.
See how it worksAI apps
Or just ask your AI
Tell Claude or ChatGPT to post this video everywhere tomorrow at 9. It takes the file from your computer, shows what each platform will get, and schedules it, all from the chat you already have open.
See how it worksBrands and clients
Never the wrong account
Every brand or client gets its own space, with its own accounts, hashtag sets and defaults. Switch in one click, and a client's video stays on that client's accounts.
See how it worksOther Later alternatives
2.Metricool
Analytics and reports across many brands, with data in the EU
- Price
- €20 a month
- Platforms
- 10
- Free plan or trial
- Free plan: 1 brand, 20 posts a month, without LinkedIn or X
- Where data is kept
- EU servers
Facts from its own website, read 19 October 2026
3.Buffer
A simple posting queue, and a free plan for up to 3 channels
- Price
- $6 a month per channel
- Platforms
- 12
- Free plan or trial
- Free plan: 3 channels, 10 scheduled posts each; 14-day trial of the paid plans
- Where data is kept
- USA, under the EU–US Data Privacy Framework
Facts from its own website, read 19 October 2026
4.Planoly
Instagram-first creators who plan their grid and sell from their bio
- Price
- $16 a month
- Platforms
- 7
- Free plan or trial
- A free plan in its phone app: 10 uploads a month; 14-day trial with payment details
- Where data is kept
- USA
Facts from its own website, read 18 October 2026
5.Publer
Teams on a budget who post to many networks, X included
- Price
- $5 a month per account
- Platforms
- 13
- Free plan or trial
- Free plan: 3 accounts (not X), 10 scheduled posts each; trial with a card
- Where data is kept
- EU: Frankfurt, Germany
Facts from its own website, read 18 October 2026
Moving from Later to Superbridger
- 1
Try Superbridger free for 7 days. No card needed.
- 2
Connect your accounts with each platform's own sign-in. Superbridger never sees your passwords.
- 3
Put the accounts in a brand: one per business or client.
- 4
Schedule your upcoming posts again in Superbridger, or ask your AI app to, then remove them from Later.
- 5
Used Later from Claude or ChatGPT? Add Superbridger's MCP server the same way.
All 6 platforms for €19 a month
One price, not per channel. Try every feature free for 7 days, with no card: if it's not for you, there's nothing to cancel.
FAQ
Questions
What's the best alternative to Later?
If you want one upload on every platform: Superbridger, for Instagram, Facebook, YouTube, TikTok, LinkedIn and X, X and long YouTube videos included, from €19 a month. This page also compares Metricool, Buffer, Planoly and Publer.
Does Later still post to X?
No. Later ended its support for X on 28 August 2025. Superbridger posts to X, with X credits included in every plan.
Can Later post long YouTube videos?
No. Later posts YouTube Shorts only. Superbridger uploads Shorts and regular videos, each with its own title, description and tags.
Is there a cheaper alternative to Later?
Later's Starter is $25 a month billed monthly ($18.75 billed yearly) for one social set and 1 user. Superbridger's Starter is €19 a month for one brand with 6 social accounts. Prices as shown on both sites on 25 October 2026, before tax.
Does a post to six platforms count as six posts?
No. In Superbridger, one upload counts as one post, however many accounts it goes to. Starter's 60 posts a month are 60 uploads, each to all 6 platforms. Posts to X also use X credits: 100 a month on Starter, 1 per post and 15 with a link.
Can I move from Later to Superbridger?
Yes. Connect your accounts with each platform's own sign-in, put them in a brand, and schedule your upcoming posts again in Superbridger, or ask your AI app to. There's no import, so allow a minute per scheduled post.
We make Superbridger, which competes with every tool on this page. The facts about the other tools come from their own websites, on the date shown, and their prices are as shown there. If something has changed, tell us and we'll correct it. Tell us.
Product names and trademarks belong to their owners.
Post your next video everywhere
One upload to Instagram, Facebook, YouTube, TikTok, LinkedIn and X, checked before it goes out. 7 days free, no card, then from €19 a month. No lock-in.